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Science of Stink

Science of Stink

Ever wonder why your pits smell so bad? We did too, and our founder Jason's research led us to a few discoveries about the science of stink. Prepare to be amazed.
Jason and Erica Feucht
Pit Liquor Beach

Pit Liquor x Spring Break 🍍🥥

The weather is turning and sun seekers rejoice! In the heat of this Spring Break and summer, your pits can smell like a piña colada instead of a roasted gym bag.
Laycie McClain
Your Surprising Solution for Pit Stench

Your Surprising Solution for Pit Stench

Alcohol + Food-Based Aromas = Dreamy Pits

Pit Liquor deodorant is something like a sommelier for your pits—offering a complementary pairing of alcohol and food that really does make you smell absolutely delicious. 

Laycie McClain
Pit Liquor: Quenching Stench Beyond the Armpit

Pit Liquor: Quenching Stench Beyond the Armpit

Parenthood brings unexpected challenges...some of them seriously stinky. Read this story for a clever deodorizing lifehack discovered by a mom while in the trench of stench.
Laycie McClain
What Makes The Best Natural Deodorant On Earth

What Makes The Best Natural Deodorant On Earth

An effective, non-toxic deodorant isn't a thing of mythology, it's mixology! Meet Pit Liquor--the most effective natural deodorant on the market. Your search for the right deodorant ends here!
Laycie McClain
How Pit Liquor Stops Razor Burn

How Pit Liquor Stops Razor Burn

  Razor burn is the worst. It makes you feel uncomfortable, and often comes with an unsightly rash. It seems like one of those terrible but inevitable parts of shaving....
Melanie Allen
'Manly' Scents--We've Got Those Too!

'Manly' Scents--We've Got Those Too!

So which scents would you want if you were a lady and you were buying for a guy in your life? We're here to help with that.
Scott Firestone

The Truth About Armpit Detox

Some people claim that you have to detox your pits before a new natural deodorant really works. Is that true?

Jason and Erica Feucht