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You're Worth It
Here at Pit Liquor headquarters, we regularly talk about how much we love our customers. We think you all are pretty amazing for many reasons, and one of the biggest is that you get it. You understand that spending money on yourself for good, quality products matters. And you aren't shy about sharing that with us and with your people.
We also fairly regularly get comments from non-Pit Liquor customers saying things like, "Your deodorant costs how much per bottle?" or "I'm not paying that when I can get a tube of deodorant at the drugstore for $3.99!" We usually chuckle a little and encourage these new friends to give us a try. Today let's take a closer look at why Pit Liquor is worth the splurge:
Cost Per Wear
Our 100ml bottles of deodorant cost $19.95, and last for 3-4 months. This means you actually pay around $5-6 per month for your deodorant. When you consider your lotions, body products, skin care, etc., you regularly pay just as much for a quality wrinkle cream or quality hair products.
We love a good bang for your buck as much as the next woman, so we have a little not-so-secret for you today: You can save money on our deodorant. How, you ask? Well, let me introduce you to our reFILL bottles. These babies hold 370ml each, which is enough to refill your 100ml spray bottle more than 3 times (that's about one year's worth!). Not only does this produce less waste, it keeps you on budget and stink-free for months at a time.
If reFILL bottles aren't your jam, try our subscription program. Subscribe to a product and save 12% off every purchase. That's money back in your pockets and an auto-shipment that saves you mental energy. Fun fact: if you really want to save you can subscribe and save on our reFILL bottles!
Little Luxuries
Out to eat with friends? $40.
Coffee at your favorite shop? $7 per visit
Good beauty and skincare products? $60 each
That subscription box everyone is talking about? $50 a quarter
It's crazy how fast small luxuries add up over time. With our glass bottles, beautiful labels, and fantastic scents, we see Pit Liquor as luxury for your arm pits. This much-maligned body part deserves some love too! Bonus points for looking beautiful on your bathroom counter.
Health Benefits
Need we say more? You already know Pit Liquor is an actually natural natural deodorant. (Or if you didn't you can read about it here!) We pride ourselves on our natural, organic ingredients. With a rising concern about the chemicals in deodorants, we believe this matters most of all. Your health isn't worth saving a few bucks. Period. We dream of a world without cancer or other nasty illnesses, and we see our deodorant is one step toward that goal.
So what do you say? Are you convinced? We sure are! Shop our amazing line of (actually) natural deodorant now and use code THANKS for 15% off through January 18.
Small Business Saturday
Three years ago, Pit Liquor deodorant was born from the desire to find a truly natural deodorant that works. Through hard work, grit, and determination, the company has gone from a kitchen counter to a full-fledged small business. Today, on Small Business Saturday, we want to take a look back at how this small business has grown and where it all began.
Pit Liquor was started back in 2017 by husband and wife Jason and Erica. During Erica's pregnancy with their daughter, Eve, Jason was concerned about the carcinogens in deodorants. They'd been trying various natural alternatives, but none of them worked. One day, he begged Erica to stop using toxic deodorant for the baby. So she slapped hand sanitizer on her armpits and headed out the door issuing Jason a challenge to find something that actually worked. When she got home, she was surprised to find she didn't stink. The hand sanitizer illuminated a new idea: high-proof, drinkable alcohol is less toxic than anything unregulated and potentially made from inedible ingredients.
Always the inventor, Jason thought plain old hand sanitizer was a boring (and not entirely non-toxic) solution to underarm stench. Any friend could tell you Jason and Erica's love for good whisky, so obviously, they turned to whiskey to solve their quandary. Jason began reading medical textbooks about deodorant and had a conversation with their doctor about the topic. He did research, trials, and found a perfect formula all while sticking to a motto to use only ingredients that are safe enough to eat.
Once they had a product and a fantastic name, they started (and completed!) a successful Kickstarter campaign and sit cozy with their patent pending. Three years later with two babies and a Great Dane in the mix, Erica and Jason have turned their idea into a thriving business, selling Pit Liquor online and in select stores, and are growing so fast their warehouse is bursting at the seams.
Pit Liquor has had over 100 media stories written about its products. They've been featured in places like: Playboy, Circa, local papers like the Loveland Reporter Harold and the Coloradoan, and even Michael Symon and Clinton Kelly talked about us on ABC's The Chew. Recently, Erica even appeared on Entrepreneur's show Elevator Pitch to promote Pit Liquor.
With hard work, ingenuity, and a little humor, Pit Liquor has grown into something Jason, Erica, and their team are truly proud of. We at Pit Liquor hope you'll join us to today to support this small business and many more like it. Cheers to quenching that stench and living your dream!